Now here's a curious thing: pubs offering a free drink to people who have registered to vote since the announcement of the General Election on 18 April. The "Vote This Year Get A Free Beer" campaign was begun by Joby Andrews who owns three pubs in the Bristol area. Quite a few pubs have signed up, not just in Bristol.
People who register on-line will receive an e-mail confirming their registration. If they produce this in participating pubs, they'll get a free drink. The only two places offering this locally that I'm aware of are both in Liverpool: Ma Boyles in Water Street, and Constellations in Greenland Street.
As I understand it, this is not illegal as it is not rewarding for people for voting a particular way, but simply for being on the electoral roll. It's probably worth it for a free pint and not getting an £80 fine. The thing is: you've only got three days.
Friday, 19 May 2017
Monday, 15 May 2017
CAMRA's manifesto
The governor of the Bank of England, Mark Carney, has stated that, as a consequence of leaving the EU, it's probable that people's spending power will decline in real terms as inflation rises and real wages fall. Logically, people will have less spare cash to spend in the pub.
Personally I think they are whistling in the wind, and if Mark Carney is correct, you don't have to be Mystic Meg to predict that pubs are going to have a difficult time in the near future.
Colin Valentine, CAMRA's National Chair has suggested that the General Election and upcoming negotiations to leave the EU will give us a unique chance to change some of the tax rules that have significantly increased the price of a pint in the pub, but I see no political will to introduce the measures that would be required. Furthermore, the negotiations will cover a multitude of issues, and pubs and beer will be nowhere near the top of the list, assuming they feature on it at all.
Still you can't blame a campaign for trying, and CAMRA has prepared an on-line tool where any member of the public, not just members, can lobby their local candidates to pledge support for pubs, and also where all candidates can commit themselves to the pledge. The link for both voters and candidates is here. CAMRA's General Election manifesto can be seen and downloaded here.
P.S. 16.5.17: I've just heard on BBC Radio news that prices are now rising faster than wages. It looks as though Mr Carney got it right.
P.S. 16.5.17: I've just heard on BBC Radio news that prices are now rising faster than wages. It looks as though Mr Carney got it right.
Sunday, 14 May 2017
Labouring the pint
It's encouraging to see one political party taking pubs and communities seriously. Labour's leaked manifesto includes plans to:
According to the Morning Advertiser, the pub trade newspaper, these proposals are broadly welcomed by the Association of Licensed Multiple Retailers, the British Institute of Innkeeping and the British Beer & Pub Association.
It seems to me that some thought has gone into these suggestions. Most politicians that I've seen asked about pubs just waffle on about "foaming pints" in the "great British pub", or in John Major's case, "warm pints": we must make sure he never serves at a CAMRA beer festival.
- Set up a national pub review to investigate why they're closing.
- Set up a task force to consider the sustainability of pubs in the long term.
- Give greater protection to pubs.
- Give communities a greater say in the future shape of town centres, which would obviously affect town centre pubs.
- Switch business rates from RPI to CPI and providing a better appeals system.
- Review the entire business rates system in the long term.
According to the Morning Advertiser, the pub trade newspaper, these proposals are broadly welcomed by the Association of Licensed Multiple Retailers, the British Institute of Innkeeping and the British Beer & Pub Association.
It seems to me that some thought has gone into these suggestions. Most politicians that I've seen asked about pubs just waffle on about "foaming pints" in the "great British pub", or in John Major's case, "warm pints": we must make sure he never serves at a CAMRA beer festival.
Well, they've got to get themselves elected first, but if they manage that, let's hope these considered proposals don't lose their momentum.
Wednesday, 10 May 2017
Craft breweries - take cover
I see in the Morning Advertiser that Carlsberg has announced that it intends to acquire a craft brewery in the UK. This is hardly surprising news, and quite a few beer writers and bloggers have suggested that craft breweries would become targets for takeover as the popularity of their beers grew. The fate of Meantime, taken over by SABMiller, and then sold on a short while later (as I wrote here), should make any small brewery think twice before agreeing to being bought out. They should also remember Sharp's, taken over by Molson Coors who subsequently moved all the production of bottled Doom Bar hundreds of miles north, while still putting 'Rock, Cornwall' on the labels. As I wrote in December 2015, "Selling out to a big beer corporation must be a temptation for the owners of a highly successful small brewery, but the problem is that you are instantly converted from a company to a brand, and brands are no more than commodities to bought and sold like any other."
I suppose if you've had enough and don't care what happens to your brewery after you've been paid the asking price, then fair enough, although your customers may not be so sanguine, otherwise you have to be very careful and yet could still come unstuck.
Those of us who remember the domination of the beer market in the UK by the Big Six (Whitbread, Scottish and Newcastle, Bass Charrington, Allied Breweries, Courage Imperial and Watneys) will be only too aware of the promises that followed brewery takeovers to keep the beer local, brewed to local tastes, etc, etc. In nearly all cases, these pledges were broken within a few years - months, sometimes - and a sizeable proportion of British beer ended being brewed in huge beer factories. Whitbread, who had the cheek to run an advertising campaign to try to persuade us that Trophy Bitter was brewed differently around the country to suit local tastes, were the worst culprits. The swathe they cut through the British brewing scene was mocked as the 'Whitbread Tour of Destruction', depicted on rock tour-style T-shirts and posters that listed all the breweries they'd taken over and closed.
The situation today isn't an exact parallel: in the Big Six days, takeovers were usually to acquire the target brewery's pub estate, which isn't a consideration now. I suspect that Carlsberg, despite their advertising campaigns, must know that their products lack any credibility: what better way to gain instant cred than buying an established, successful and well-regarded craft brewery?
It's becoming increasingly the case that well-regarded small breweries can provide an instant, off-the-peg solution for any mega-corporations who want to enter markets that their existing products could never reach. I don't see this just as a craft problem; the takeover of Sharp's shows that real ale breweries can go the same way. I'm not sure that ordinary drinkers can do much about it; let's just hope we don't sleepwalk into a repeat of the relentless cycle of takeovers that we saw in the 1960s and 1970s.
I suppose if you've had enough and don't care what happens to your brewery after you've been paid the asking price, then fair enough, although your customers may not be so sanguine, otherwise you have to be very careful and yet could still come unstuck.
Those of us who remember the domination of the beer market in the UK by the Big Six (Whitbread, Scottish and Newcastle, Bass Charrington, Allied Breweries, Courage Imperial and Watneys) will be only too aware of the promises that followed brewery takeovers to keep the beer local, brewed to local tastes, etc, etc. In nearly all cases, these pledges were broken within a few years - months, sometimes - and a sizeable proportion of British beer ended being brewed in huge beer factories. Whitbread, who had the cheek to run an advertising campaign to try to persuade us that Trophy Bitter was brewed differently around the country to suit local tastes, were the worst culprits. The swathe they cut through the British brewing scene was mocked as the 'Whitbread Tour of Destruction', depicted on rock tour-style T-shirts and posters that listed all the breweries they'd taken over and closed.
The situation today isn't an exact parallel: in the Big Six days, takeovers were usually to acquire the target brewery's pub estate, which isn't a consideration now. I suspect that Carlsberg, despite their advertising campaigns, must know that their products lack any credibility: what better way to gain instant cred than buying an established, successful and well-regarded craft brewery?
It's becoming increasingly the case that well-regarded small breweries can provide an instant, off-the-peg solution for any mega-corporations who want to enter markets that their existing products could never reach. I don't see this just as a craft problem; the takeover of Sharp's shows that real ale breweries can go the same way. I'm not sure that ordinary drinkers can do much about it; let's just hope we don't sleepwalk into a repeat of the relentless cycle of takeovers that we saw in the 1960s and 1970s.
Saturday, 6 May 2017
Beer Street, Southport
The Tap & Bottles in Cambridge Walks, Southport, are running their second Beer Street festival based around their pub and extending along the arcade. Described as Southport's only cask ale and craft beer festival, it will have more than 75 beers in one location. Opening times: Friday 19th May 1.00pm to 11.00pm; Saturday 20th midday to 11.00pm; Sunday 21st midday to 7.00pm.
The Cambridge Arcade runs between Lord Street and Chapel Street in Southport town centre; the Lord Street entrance is next to the Atkinson arts centre. The buses on Lord Street and Southport railway station on Chapel Street are all just a few minutes' walk away. To find out more about Southport Beer Street, go to the website here, where a beer list should be available soon.
The Cambridge Arcade runs between Lord Street and Chapel Street in Southport town centre; the Lord Street entrance is next to the Atkinson arts centre. The buses on Lord Street and Southport railway station on Chapel Street are all just a few minutes' walk away. To find out more about Southport Beer Street, go to the website here, where a beer list should be available soon.
Sunday, 30 April 2017
Bar 45
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| Bar 45 |
Just around the corner at the north end of Lord Street, Southport, you will find Bar 45 on Leicester Street. I don't know any other drinking haunt remotely similar to this one: its Facebook page describes it as a "record shop with a bar and live music [with] a large selection of vinyl, all genres, available to purchase or just to listen to over a drink".
As I walked in, 'Love Resurrection' by Alison Moyet was playing, which was a promising start. This was followed by the Stranglers, then Buddy Holly, so the music is certainly eclectic. There are boxes of records on the tables from which you can choose something you want to hear to be played on a proper turntable. The venue is simply decorated: a bare wooden floor, tables and chairs around the walls and painted walls that are adorned with a large variety of LP record sleeves.
There are two real ales which, when I called in, were Fullers London Pride and Bowness Bay Swan Blonde, a dry, blonde beer from the Lake District that I hadn't come across before; I wasn't disappointed. There were several beers on tall fonts, including Shed Head American Pale Ale (brewed, to my surprise, in Sweden) and a couple of keg ciders along with the lagers. There is a good range of other drinks, coffee as well, and I saw they also sold sandwiches.
Live music is a feature of this bar and they have a range of artists who appear here. On Monday evenings there is a music quiz and cash music bingo night. Opening hours are from midday to midnight. Their website is here, and their phone is 07956 768771.
I feel that music lovers in particular will find Bar 45 is well worth a visit.
This is part of a series of articles that I am writing for the CAMRA column in our local paper, the Southport Visiter. Previous reviews are here.
This is part of a series of articles that I am writing for the CAMRA column in our local paper, the Southport Visiter. Previous reviews are here.
Thursday, 27 April 2017
Getting into the spirit
In the last couple of decades, real ale choices have expanded massively, but other drinkers had been left behind in terms of options, until recently. Having visited more than 60 pubs over the last three years in order to write about them in the local papers, I've noticed how they are increasingly expanding their ranges of wines and spirits. Quite a few have wine lists with 20+ wines listed, but the biggest changes have been in the choices of spirits. There have always been a few pubs that had a range of malt whiskies, but the biggest recent expansion has been gin.
The first local gin I became aware of around here was Liverpool Gin, created by the owners of Liverpool Organic Brewery who sold the brand last year to the company in Halewood, south east of Liverpool, that makes Lambrini. The cheapest price I could see on-line was £43, so this drink is clearly not aimed at the Gordon's market (£15 a bottle in the supermarket). More recently we have had Formby Gin and Ormskirk Gin, both also costing more than £40 a bottle. Other gins I've been seeing more recently include brands such as Hendrick's and Bombay Sapphire.
The number of new distilleries rose by 17% in 2016, according to the Wine & Spirit Trade Association. At the same time, there is evidence that the coffee shop boom is slowing: the Costa chain will be cutting its number of outlets by up to 10%, and Starbucks has recorded a 60% drop in its profits in the UK.
I've often seen assertions that, for pubs to survive, they'll have to sell food and hot drinks, especially good quality coffee, in order not to lose custom to coffee chains and café bars. I'm sure there's some truth in that, and the slump in growth of coffee shops would suggest opportunities for pubs, which usually provide a more social environment than coffee shops: very few people would go into a Caffè Nero to drink coffee and, perhaps, chat to strangers all evening.
That all said, it seems to me that there is a lot to be gained by expanding the choice of alcoholic drinks beyond the traditional range. The trend of making original spirits is spreading to other types, such as whisky, rum and vodka - we even have English and Welsh whiskies now. A wider choice of wines and spirits will make pubs more attractive to more potential customers, particularly women, and that in turn will help keep the pubs going for real ale drinkers such as me. Trebles all round!
Monday, 24 April 2017
Lion song session moves
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| The Lion Tavern, Moorfields, Liverpool |
No sooner said than done. Well, not quite, as people have been saying this for years, but Tuesdays weren't available until the new management took over the pub fairly recently.
The next session is therefore on Tuesday 9 May, beginning at around 8.30 pm. All welcome, including non-performers. The Lion has eight real ales and a real cider.
Saturday, 22 April 2017
Button it!
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| Mind your Ps & Qs if you want to drink OBB |
Sam Smith's pubs are different from most others anyway in that they only stock their own branded products, they don't have TV or music, and they are generally very cheap. They haven't allowed live music for about 15 years because the company refused on principle to pay for the new music licences introduced by 'New' Labour in 2003. I wrote in 2009 about the Plough, a large, multi-roomed pub in Whitby where I go every year for the folk festival: I don't understand a principle that turned the Plough from a large pub that was heaving during the 7 days of folk week with music sessions in 3 separate rooms and another in the large back yard, weather permitting, to one that looked almost deserted most of the time. Doesn't Sam Smith's want to make money?
Although those stupid music licences were scrapped in 2012, Sam Smith's still won't let the Plough reintroduce live music, not even unamplified. I bet the licensee looks enviously at the heaving pubs that do allow song and music sessions while he serves his half dozen customers.
As for swearing, I don't take too much notice except when people are loud and repetitive, at which point I find it irritating. I've occasionally heard people in my local, the Guest House, being told to cut it out when they go too far, and I'm quite happy about that level of control. While I find a pub full of swearing drinkers - usually male - off-putting, an outright ban does seem to be going too far.
That's Sam Smith's for you: they'd cut off their own nose to spite their face to make a point.
The BBC report on the swearing ban is here.
Tuesday, 18 April 2017
Un-Baezed
Before the 2016 presidential election, legendary political folk singer Joan Baez apparently hadn't written a song for 25 years, but she has been prompted by recent events to put musical pen to paper. She says of this composition that it's "not a good song, but it will make people laugh". Now I wonder who it could be about?
Monday, 17 April 2017
Local pubs: good and bad news
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| The Hop Inn Bier Shoppe, Ormskirk |
Brewing has ceased, apparently, and the Hop Vine's house beer is now brewed by Parker Brewery of Banks. This has all come to me by word of mouth, and I can't find any information on-line, except to note that the last entry on the brewery's Facebook page was in December 2016.
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| The Pageant in Kew, |
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| The Blundell Arms on its last day |
Wednesday, 12 April 2017
Health benefits of moderate drinking
I've just written this for the CAMRA column in our local papers, the Southport Visiter and the Ormskirk Advertiser. They've published a few 'campaigning' articles from me among the pub reviews (another one was about the lack of real science behind alcohol units), and I've been expecting a backlash from local anti-alcohol busybodies. I'm pleased to say there has been none, not so far anyway. They're local papers, not the national media, but as Tesco tells us, every Lidl helps!The British Medical Journal (BMJ) has published a study that found moderate drinkers have a lower risk of heart attack, angina and heart failure when compared to teetotallers. They discovered that lifelong non-drinkers have a 24% higher mortality rate than moderate drinkers, and that the death rate among former drinkers is even higher. The study involved nearly two million people.
CAMRA national chairman Colin Valentine responded: "The study published in the BMJ, which shows that moderate alcohol consumption, such as a pint of real ale in the pub, is good for the heart is just the latest piece of research that demonstrates the benefits associated with moderate drinking.
"While no one would disagree that excessive consumption of alcohol causes harm, there is a long list of scientific evidence that shows moderate alcohol consumption can have a positive impact on people’s personal and physical well-being.
"It is heartening to see this story covered by the media among the current atmosphere of increasing alcohol ‘scare stories’ and misreporting of alcohol research. We hope this study will go some way towards helping people make informed choices about how they consume alcohol in the future."
These findings follow a report in January this year that moderate and low-alcohol consumption could improve people’s personal and mental well-being. Researchers at the University of Oxford combined data from three separate studies, including a national survey by CAMRA, and demonstrated that people who visit their pub frequently tended to be more "socially engaged and contented" with their local community than those who did not.
At a time when most studies on alcohol focus on the health and anti-social behavioural problems caused by over-consumption, this study explained that: "Alcohol is known to trigger the endorphin system, and the social consumption of alcohol may thus have the same effect as the many other social activities such as laughter, singing and dancing."
Monday, 10 April 2017
The Ship & Mitre, Liverpool
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| The Ship & Mitre, Dale Street |
When we visited, there were 11 real ales on handpump: Lee's MPA and Brewer's Dark, Jennings Golden Host, Milton Pegasus, Stonehouse Cambrian Gold, Heavy Industry Freak Chick, Milestone Imperial Pale Ale, Dowbridge Onslaught, Ship & Mitre Silhouette Stout and Wychwood Oatmeal Stout, with 8 further real ales on the 'coming soon' list, including beers from Stamps. Saltaire and Epicurus. There was also a choice of 6 draught ciders.
The draught beers included 6 from Germany, one from Belgium, 3 from the USA, 5 other world beers, 8 British craft beers, and more 100 bottled beers. Beer drinkers would be hard pressed not find something they like here. They will also be hosting their first vodka tasting night on 4th May.
The Galley serves traditional pub food, including Liverpool's trade mark dish, Scouse, using local ingredients and suppliers. I didn't have anything to eat this time, but I have enjoyed their food in the past. It's available all day until mid-evening, except Sunday (6pm).
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| The Ship & Mitre's beer list |
The pub is open until 11pm Sunday to Wednesday, and midnight on Thursday to Sunday. It is at 133 Dale Street, Liverpool L2 2JH, a few minute's walk from Moorfields Station. Tel: 0151 236 0859. Website here.
This is part of a series of articles that I am writing for the CAMRA column in our local paper, the Southport Visiter. Previous reviews are here.
Sunday, 9 April 2017
A Peerless review
I wrote on 20 March about the Corridor, a real ale café bar on Lord Street, Southport. My article was also printed in the Southport Visiter's CAMRA column, which the editor decided to post on Facebook. Underneath were a few dismissive comments, such as it wasn't very informative and how could I write a review of the place without trying the food? I wondered whether to ignore it, but decided that as I'm not a journalist, I'd reply to the criticisms. I explained, among other things, that it was the Campaign for Real Ale column, not a restaurant review; my main priority was the drinks. The critics shut up, and the column achieved quite a pleasing number of Facebook 'likes'.I popped in again last night and discovered a beer I hadn't had before: Peerless Knee Buckler IPA (5.2%). I usually find I like Peerless beers; this one was a very drinkable golden-coloured beer with a certain hop bitterness and citrus flavours. My friend Alan and I both decided to stick with it; it apparently won Gold in the SIBA North beer competition in October 2014 in the Strong Bitters category.
While I was talking to the licensee, he told me that several people had called into the Corridor as a result of my column in the Visiter, which I was particularly pleased about: stuff the on-line whingers - at least someone's taking notice of my scribblings.
Thursday, 6 April 2017
Beer quality - 2 out of 3 ain't bad
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| Quality counts |
A North-South divide is apparent in England, with the North East, the North West and Yorkshire in the top three, and the results getting worse the further south you go. This would seem to reinforce the Northern stereotype about Southern beer.
Poor beer quality is a major issue, one that too many licensees don't take seriously enough; according to these figures, across the country, a lot of pints sold - more than 1 out of 3 - are substandard. Quality is something that beer blogger Tandleman, among others, often bangs on about, and he's completely right. Most people, faced with a substandard pint, will tend to leave it, walk out and not come back: one bad pint can result in the loss of dozens of future sales. I wrote last year in greater length about beer quality here.
It's not as though beer is cheap: at more than £3 a pint, it isn't. In 1972, bitter was 13p a pint where I lived. Adjusted for inflation using the Bank of England calculator, that's £1.57 today. There are various factors that have caused the price of beer to increase at double the rate of inflation in the intervening years, but wages certainly haven't risen at the same rate during that period. In terms of the spending power of ordinary people, beer in pubs is much dearer than it used to be. Drinkers deserve better for their hard-earned cash.
- 29% - North East
- 31.3% - North West
- 31.6% - Yorkshire
- 31.8% - East Midlands
- 33% - West Midlands
- 34.3% - Scotland
- 35.8% - London
- 37.3 % - East England
- 38.1% - Home Counties
- 38.8% - South East
- 39% - Wales
- 40.8% - South West
The Beer Quality Report is compiled using information from Cask Marque and Vianet.
Wednesday, 5 April 2017
Licensing Act 2003: proposed overhaul
The House of Lords Select Committee on the Licensing Act 2003 has produced its report. As some of the proposed changes are administrative, I'm can't be sure how they may affect the ordinary drinker. Here are some of the main findings:
- The committee, dissatisfied with the operation of licensing committees, proposes abolishing them and passing their functions to planning committees. Licensing appeals should no longer go to magistrates' courts but should, like planning appeals, go to the planning inspectorate.
- They rejected the principle of Late Night Levies and concluded that in practice they aren't working as intended. Unless amendments that have already been made prove to work, they should be scrapped. They proposed business improvement districts as a more feasible option for tackling problems in the late-night economy. They also propose repealing Early Morning Restriction Orders, which no local authority has yet introduced.
- Fees for licensing should be set locally, not nationally, although councils should note that they can only charge for the actual cost of processing applications: demanding more could be illegal.
- The Licensing Act should apply to sales airside at airports.
- If Minimum Unit Pricing is (a) found lawful by the Supreme Court, (b) introduced in Scotland and (c) successful in reducing excessive drinking, it should also be introduced in England and Wales.
- Scotland's example should also be followed in helping disabled people to access licensed premises by requiring licence applications to include disabled access statements.
My assessment:
- I'm not sure whether, for routine applications, this would have much impact on ordinary drinkers. I suspect any difference would be small. However, it could well be another matter if applications go to appeal: the planning inspectorate is not a local body and has form in overturning local decisions. I can't assess how this would affect licensing appeals, but I have some reservations about local decisions being handed to an unaccountable national body.
- The abolition of late night levies may benefit some establishments that moved their closing times to midnight to avoid paying the levy, and will be a cost all premises open after midnight will no longer have to find. The use of business improvement districts is likely to bring pubs, bars and clubs closer to other businesses in the area, rather than being ostracised as potentially troublesome neighbours, a view I feel the levies can encourage.
- As long as councils don't see this as a money-spinner in these times of cutbacks, I don't see too much of a problem with this.
- I agree; I'm surprised this is not the case already.
- This is how minimum pricing can be introduced all over Great Britain. I am opposed to minimum pricing because, as I wrote in 2013, "I consider that the phrase 'responsible drinking' means that the drinker is responsible both for the quantity that he or she consumes and his or her behaviour. As responsibility rests with the person, not the product, I oppose both excessive taxation and minimum prices on the product, especially as both measures disproportionately affect the people with least money, while having a diminishing impact the higher you go up the income scale. I don't believe that anti-social behaviour and binge drinking are the preserve of the poor alone." Concerning my last point, I'll just say 'Bullingdon Club'.
- I can't see any problem with this, although I'd hope there'd be exceptions for historical buildings that would be seriously damaged by having to be made accessible. Having said that, accessibility has to be the norm.
A bit of a mixed bag there, I'd say, with minimum pricing probably being the most contentious. One argument against the measure has been that it contravenes EU law. With the UK heading towards the exit, this obstacle will at some point cease to exist, meaning that, sooner or later, minimum pricing will be imposed across the whole country.
Monday, 3 April 2017
David becomes Goliath
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| Now just The Wolf |
They clearly hadn't anticipated the bad publicity surrounding their hypocrisy, so they changed tack in a hurry, offering to send some Lone Wolf spirits when the pub, unable to afford a legal battle, altered its name to, simply, the Wolf. The reality of this pair of very rich chancers has become clear to see: while the Guardian reported that they had backed down, I don't see it that way. They may have called off the lawyers, but they still got their own way with the name in the end.
They are punk entrepreneurs in the same way that Richard Branson is a hippy entrepreneur. When you hijack youth culture - of past youth in both of these cases, hippy and punk - the businessman will in time take over. In this case, they have blamed trigger-happy lawyers; whether that's true or not I can't be certain, but the point is that they employed these lawyers and therefore are responsible for whatever actions they take. Blaming people you pay to do a job seems somewhat spineless: it would have been more honest if they'd simply admitted without qualification, "Yes, we got this one completely wrong." But admitting they've made a mistake is not what BrewDog ever do; for example, in 2015 they completely rejected what were, in my view, well-grounded accusations of mocking homeless people, trans women and sex workers in one of their videos - I wrote about it here.
No one thinks of Branson as a hippy nowadays; similarly, does anyone, other than their loyal fans, take BrewDog's self-proclaimed punk credentials seriously?
Saturday, 1 April 2017
Unjustified discrimination
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| Southport Golden Balls, brewed for the 2006 World Cup, proved popular and was retained under the name Golden Sands |
He points out that, while alcohol can be consumed in 'direct view' of sporting events at rugby, cricket and horse racing, none of which have been immune from disorder recently, consuming alcohol in 'direct view' of football matches remains forbidden. This has led to the absurd situation in a Norwich hotel which is next to the football ground where guests in pitch-facing rooms have to agree and sign 'FA Match Day Rules' when a game is due to be played. One rule states that: 'No alcohol is to be consumed in hotel bedrooms during the match and for a period of one hour before kick-off and one hour after the final whistle has blown.' The rules end with: 'These premises are controlled by Norfolk Constabulary.' If your room is not pitch-facing, or if you are watching the match in the hotel bar, there are no restrictions. I wonder whether anyone has actually been arrested for glancing out their hotel window at a match while sipping a tin of beer?
I'd guess that this law was motivated by a fear of drunken football hooliganism and, more generally, a simple fear of the ordinary people of this country gathered en masse. Our ruling classes have always been jittery about mass gatherings, which is why measures such as 'kettling' are employed against political demonstrators. Historically, such fear led to the Peterloo massacre by cavalry at a peaceful political rally in Manchester in 1819. Today, football causes frequent mass gatherings of people in far greater numbers than any other activities, sporting or otherwise; they know they can't ban football, but they'd really prefer it if all fans watched it at home on TV.
This is much the same mentality that demonises pub going, describes town and city centres at weekends in 'Wild West' terms, and sees alcohol and uncontrolled ordinary people as a real threat. As I said, I have no interest in sport but I don't see why football fans should be singled out for special treatment that is not applied to the followers of any other sport. It seems especially perverse, seeing how often beer companies have sponsored football events in the past. Football fans are being subjected to unjustifiable discrimination based on ignorant prejudice.
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